“Mooh Band Rakho” Campaign Launched by HDFC Bank

HDFC Bank Ltd have announced the launch of “Mooh Band Rakho” campaign on November 17, 2020. This is a campaign to raise awareness on cyber frauds and preventing such frauds.

Highlights

HDFC Bank would conduct 1,000 workshops in 4 months all across the country. The campaign talks about following simple steps including- not sharing card details, CVV, Expiry Date, OTP Net-Banking or Mobile-Banking Login ID & Password over Phone, SMS, email and social media. These steps can help general public to keep their account and money safe from any threat.

International Fraud Awareness Week 2020

The campaign supports the International Fraud Awareness Week 2020 which is  the global movement to minimise the impact of fraud. This awareness week is being held from November 15 to November 21, 2020. HDFC bank is participating in the campaign for the second time.

“Mooh Band Rakho” campaign

This campaign was initially launched by the Bank in order to fight the COVID-19 pandemic. Now, the campaign has been extended to fighting the cyber fraud. The campaign was launched by Retd. Lt General Dr Rajesh Pant, National Cyber Security Co-ordinator, Government of India and Mr Jimmy Tata, Chief Risk Officer, HDFC Bank.

Why this campaign has been launched?

This campaign has been launched and is the demand of the hour since this is the era of digitisation and more individuals are accessing banking services online. The online access to the banking services has further increased amid the COVID-19 pandemic. So, the campaign has been launched in order to raise awareness about the secure banking.

Bank Frauds in India

Total cases of frauds reported by banks and financial institutions (FIs) are increasing day by day. As per a report, total frauds in India has shot up by 28 percent by volume and 159 percent by value in the year 2019-2020. This has grown despite Reserve Bank of India (RBI) has tighten the supervision and vigilance.