Article:
Recently, an advisory has been issued by the Ministry of Information & Broadcasting (I&B), asserting that all broadcasting must be conducted through Prasar Bharati. This development has stirred interest, primarily in the fields of central and state government bodies along with their associated entities, who have prior been involved in broadcasting activities.
Understanding Prasar Bharati
Prasar Bharati is a statutory autonomous body that functions as the Public Service Broadcaster of India. Established under the Prasar Bharati Act in 1997, its primary objective is to ensure autonomy for Doordarshan and Akashvani, ultimately facilitating public education and entertainment. As a part of its purpose, it strives to maintain impartiality in political, economic, and social matters.
The I&B Advisory
The recently issued advisory from the Ministry of Information & Broadcasting states that central and state government bodies along with entities related to them are now prohibited from direct participation in any form of broadcasting or distribution of broadcasting activities. Consequently, any existing content being broadcast by these entities would henceforth be managed by the public broadcaster, Prasar Bharati.
This move aligns with recommendations made by the Telecom Regulatory Authority of India (TRAI), the judgment passed by the Supreme Court, and the legal opinion put forth by the Ministry of Law and Justice. It also resonates with existing policy guidelines regarding the establishment of community radios in India, which pronounces eligibility for government and agricultural universities, colleges, schools, and Krishi Vigyan Kendras.
TRAI’s Contributions
In 2012, the TRAI suggested that the Central and State governments, their related units, joint ventures with the private sector, and entities funded by the governments should refrain from entering into the broadcasting and distribution of TV channels. The TRAI emphasized on maintaining an ‘arm’s length’ relationship between Prasar Bharati and the government to uphold its autonomy and functional independence.
About TRAI
The Telecom Regulatory Authority of India (TRAI) was established on 20th February, 1997 under the Telecom Regulatory Authority of India Act, 1997. Their primary goal is to promote growth in the country’s telecommunications sector. TRAI regulates telecom services and tariffs that were previously vested in the Central Government. Aiming to create a fair and transparent policy environment, it facilitates a level playing field and promotes fair competition. The TRAI headquarters are located in New Delhi.
Powers of TRAI
The TRAI is equipped with several powers to ensure smooth functioning of service providers. It is empowered to request information or explanation from any service provider, appoint persons for inquiry into the affairs of any service provider, direct inspections of books of accounts or other documents, and issue necessary orders to service providers.
