Value Over Price
"Value Over Price" emphasises the importance of intrinsic worth rather than mere cost. It encourages consumers to consider quality, sustainability, and ethical production. In a market driven by consumerism, this perspective promotes thoughtful purchasing decisions. It aligns with concepts in Indian economics, where value can reflect cultural heritage and craftsmanship. Prioritising value fosters a deeper connection to products and supports local artisans.
The year 2025 marked a subtle but significant shift in how Indian consumers approached spending on everyday services. Insights emerging from the start-up ecosystem and platform-based service markets...
January 8, 2026
