The Thalassemia Bal Sewa Yojana (TBSY) is a flagship corporate social responsibility (CSR) initiative by Coal India Limited (CIL). Launched in collaboration with the Ministry of Coal and the Ministry of Health & Family Welfare, TBSY aims to provide free bone marrow transplants for children suffering from thalassemia and aplastic anemia. The initiative was brought into light during World Thalassemia Day 2025, showcasing its impact on families across India.
TBSY
TBSY offers life-saving treatments to children diagnosed with serious blood disorders. The scheme has facilitated over 700 successful bone marrow transplants. It has transformed the lives of many children, allowing them to lead healthy lives. Families have benefitted from financial assistance, which can cover up to ₹10 lakh per child.
Impact on Families
The programme alleviates the financial burden on families. Medical expenses for treatments can be overwhelming. TBSY not only provides medical care but also brings hope to families facing despair. Many parents have shared testimonies of gratitude, expressing how the initiative has restored health and happiness in their homes.
Future Goals and Expansion
Minister of Coal, Shri G. Kishan Reddy, announced a new goal of “One State, One Hospital” for Bone Marrow Transplants. This aims to improve accessibility and reach more children in need. The scheme has expanded from four to 17 empanelled hospitals, enhancing its service network.
Awareness and Education
CIL has developed an online portal for real-time application and monitoring of the scheme. Awareness campaigns have been launched to educate the public about thalassemia. Materials like pamphlets and short films have been distributed, especially in rural areas, to increase knowledge about the disease and the available support.
Collaboration with Healthcare Institutions
CIL collaborates with 17 leading hospitals and NGOs for effective implementation. This partnership ensures that children receive timely care. The synergy between hospitals and CIL-operated facilities enhances early screening and intervention for thalassemia.
Government Commitment
The government has reiterated its commitment to making India thalassemia-free. Emphasis is placed on prevention through awareness, early screening, and genetic counselling. The initiative is viewed as a model of compassionate governance, aligning corporate efforts with national health objectives.
Recognition and Awards
During the event, top-performing hospitals were recognised for their contributions. Institutions like CMC Vellore and Narayana Hrudayalaya received accolades for their successful transplant outcomes. This recognition marks the collaborative efforts in combating thalassemia.
Questions for UPSC:
- Critically analyse the role of corporate social responsibility in addressing public health issues in India.
- Estimate the impact of genetic counselling on the prevention of thalassemia in future generations.
- Point out the challenges faced in the implementation of health initiatives like Thalassemia Bal Sewa Yojana.
- What is the significance of partnerships between government and private sectors in enhancing healthcare delivery? Discuss with examples.
Answer Hints:
1. Critically analyse the role of corporate social responsibility in addressing public health issues in India.
- Corporate Social Responsibility (CSR) initiatives can provide vital funding and resources for public health projects.
- CSR enhances community engagement and awareness about health issues, leading to better health outcomes.
- Companies like Coal India Limited demonstrate how CSR can align with national health goals, such as combating thalassemia.
- Successful CSR programs often involve partnerships with government and NGOs, amplifying their impact.
- Challenges include ensuring transparency, accountability, and measuring the long-term effectiveness of CSR initiatives.
2. Estimate the impact of genetic counselling on the prevention of thalassemia in future generations.
- Genetic counselling helps in identifying carriers of thalassemia, allowing informed reproductive choices.
- Awareness from counselling can lead to early screening and intervention, reducing incidence rates.
- Education on genetic risks promotes community understanding and acceptance of screening programs.
- Long-term, genetic counselling can decrease the number of new thalassemia cases, contributing to a thalassemia-free generation.
- Successful implementation requires collaboration with healthcare providers and public health campaigns.
3. Point out the challenges faced in the implementation of health initiatives like Thalassemia Bal Sewa Yojana.
- Limited awareness in rural areas can hinder outreach and participation in health initiatives.
- Coordination between multiple stakeholders (government, NGOs, hospitals) may face bureaucratic delays.
- Financial constraints can limit the scalability and sustainability of health programs.
- Access to quality healthcare services remains a challenge, particularly in remote locations.
- Ensuring consistent follow-up care and support for beneficiaries post-treatment is crucial yet challenging.
4. What is the significance of partnerships between government and private sectors in enhancing healthcare delivery? Discuss with examples.
- Public-private partnerships (PPP) leverage resources and expertise from both sectors to improve healthcare access.
- Examples like TBSY show how private entities can complement government efforts in addressing health challenges.
- Collaboration encourages innovation in healthcare delivery and enhances service quality through shared best practices.
- Partnerships can lead to more comprehensive healthcare solutions, integrating preventive and curative services.
- Effective PPPs can also enhance funding opportunities for health initiatives, making them more sustainable.
