The All India Industrial Exhibition, also known as Numaish Masnuat-e-Mulki or simply Numaish, is a 46-day consumer exhibition held annually in Hyderabad, Telangana, India. Taking place at its permanent 23-acre venue in Nampally, the exhibition offers a variety of joy rides, eateries, and other forms of entertainment for visitors.
- It is known for being the longest-running event of its kind in the world and has become a major source of income for many families in the area.
The History of Numaish
- Numaish has its roots in the efforts of a group of graduates from Osmania University, who wanted to conduct an economic survey of the state through an exhibition. The first Numaish, which was inaugurated by the 7th Nizam of Hyderabad, Mir Osman Ali Khan, featured just 50 stalls and had a capital of only Rs. 2.50. However, it was met with such success that it was decided to make it an annual event, with the proceeds going towards education.
- In 1946, the exhibition was moved to its current location in Nampally and was allotted 32 acres of land by the Prime Minister of Hyderabad, Sir Mirza Ismail.
- Over the years, Numaish has continued to grow in size and popularity, becoming a platform not only for showcasing local goods but also for artists to display their skills. It has featured literary events such as mushaira, as well as songs and qawalis. While it has maintained its cultural significance, the commercial aspect of Numaish has also come to the forefront.
The Impact of COVID-19
- Like many other events and industries, Numaish was greatly affected by the COVID-19 pandemic. In 2020 and 2021, the exhibition was forced to close due to the threat of the virus.
- However, in the two years since the pandemic began to subside, Numaish has made a strong comeback. Maskless shoppers have flooded the event in search of both flashy items and bargains, and shop owners have worked to attract as many customers as possible.
Numaish as a Cultural and Economic Force
- Numaish has become a beloved and integral part of Hyderabad's culture, known as the "mother of all carnivals." It not only provides a space for the celebration of local goods and talent, but it also serves as a major economic driver for the region.
- The 46-day event attracts a significant number of visitors, both from within Hyderabad and from other parts of the country, and generates significant profits for the shop owners and vendors participating in the exhibition.
In summary, Numaish is a unique and long-standing consumer exhibition held in Hyderabad, Telangana, India. It has a rich history that dates back to the efforts of a group of university graduates to conduct an economic survey of the state. Over the years, it has grown in size and popularity and has become a vital part of the city's culture, featuring not only local goods but also artistic performances. Despite the challenges posed by the COVID-19 pandemic, Numaish has remained a major economic force in the region, attracting a large number of shoppers and generating significant profits for those involved.
Written by IAS POINT