Jammu and Kashmir introduced a QR code-based identification system for tourism service providers in Pahalgam. This initiative aims to improve visitor safety following a deadly terror attack in April 2025 that claimed 25 lives. The system covers various service providers including pony-ride operators, hawkers, photographers, and vendors.
Background of the Security Initiative
- On 22 April 2025, a Lashkar-e-Taiba attack in Baisaran meadow killed 25 tourists and a local operator.
- The QR code system was launched about a year later to restore tourist confidence and enhance security.
- The initiative targets prevention of fraud and unauthorised operations in the tourism sector.
Functioning of the QR Code System
- Each tourism service provider undergoes police vetting and official registration before receiving a unique QR code.
- Tourists can scan the QR code via mobile phones to verify provider details such as name, address, Aadhaar number, registration number, and police verification status.
- The system ensures tourists engage only with authorised and verified service providers.
Scope and Implementation
- Approximately 7,000 QR codes have been issued, covering nearly 25,000 individuals involved in tourism services.
- Authorities have identified 17-18 vulnerable tourist hotspots in Pahalgam for strict enforcement of the system.
- The move has been welcomed by tourism stakeholders as a significant security enhancement.
The QR code-based identification system in Pahalgam integrates biometric verification and digital authentication to safeguard tourists.
Last Modified: April 24, 2026